Friday, 27 February 2015

Experimenting with E4 logo

Alright, so for the E4 ident brief I decided to make a moving pattern from the logo and just experiment with shapes. I came across this idea when I was drawing my golden lion (purely for self amusement).

(The Golden Lion and the geometrical form pattern)
When I was repeatedly drawing shapes, I realized that any shape can make a good looking pattern if I neatly aligned them. So I applied that idea to this brief, and basically experimented with the composition, color and line thickness. The first attempt to play around with the logo-
And then I tried moving it around on Flash and this is what came out of it-



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